New course by Beatrice Gamba: AI Search & LLMs: Entity SEO and Knowledge Graph Strategies for Brands now live -> Start learning today ✨

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Learn AI/ML for Organic Search Marketing and SEO ✨

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training academy for organic search marketers

Improve your Organic Growth Strategy with AI and Machine Learning Automation

Unlock the future of organic search with MLforSEO.com, a training platform created by Lazarina Stoy to empower search marketers with AI/ML expertise.

About us
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100+

MARKETERS IN TRAINING

We’re currently training the next generation of AI/ML-powered marketers and SEO specialists in the MLforSEO Academy.

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RESOURCES, TEMPLATES, TOOLS

We’ve created a vast library of resources to help you build AI/ML automation workflows for SEO

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COMMUNITY MEMBERS

We’re empowering our community members by sharing tutorials, implementation guides, demystifying AI/ML terms via our glossary and newsletter, and maintaining an active community on Slack

The training platform for ambitious growth marketers, interested in AI and machine learning

Built on a foundation of expertise and innovation, our platform is designed with beginners in mind, to teach you real machine learning in SEO – everything from training your own models, to implementing AI/ML APIs, but also learning what to do with the data, and how to make the most of the automations.

learn how to safely and practically implement machine learning automation

Courses on AI and Machine Learning for Marketers

Self-paced, beginner-friendly, practical AI and machine learning courses, with programs designed to take you from zero-to-pro on marketing automation. Led by experts in the field, aimed at helping you fully grasp and implement advanced AI/ML concepts. Practical exercises, tons of resources, and in-depth walk-throughs, all packaged to help you succeed.

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introduction to ml course mlforseo by lazarinastoy

ZERO-TO-HERO ON AI-POWERED SEO AUTOMATION

Introduction to Machine Learning for SEOs Course by Lazarina Stoy.

Includes modules on:

  • Understanding the ‘why’ behind AI/ML
  • Classification
  • Clustering
  • Fuzzy matching
  • Entity Extraction
  • Content Transformation

“Perfect for beginners and seasoned pros”

★★★★★

MODERNIZE AND AUTOMATE YOUR MARKETING KEYWORD RESEARCH

Semantic AI/ML-enabled Keyword Research Course by Lazarina Stoy.

Includes modules on:

  • Fundamentals of Semantic Keyword Research
  • Query Understanding and Analysis
  • SERP Analysis
  • Search Intent Analysis and AI-powered Classification
  • Knowledge Graphs
  • Information Gain
  • Building a semantic keyword universe and integrating it into projects – start to finish (with an automated content briefs building process)
  • Bonus modules on AI Search Systems and Synthetic Queries

“Crazy amounts of value”

★★★★★
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beatrice gamba course mlforseo academy llm and ai search visibility entity seo

WIN IN BOTH TRADITIONAL AND AI SEARCH SYSTEMS WITH THE POWER OF ENTITIES AND KNOWLEDGE GRAPHS

AI Search & LLMs: Entity SEO and Knowledge Graph Strategies for Brands by Beatrice Gamba

Includes modules on:

  • Introduction to Entities and Entity Extraction (Knowledge Primer)
  • Understanding Entity-Based Search in the LLM Era
  • Brand Entity Development & Recognition
  • Introduction to Knowledge Graphs (Knowledge Primer)
  • Knowledge Graph Integration & Optimization
  • Multi-Platform Brand Entity Optimisation & Authority

“Beatrice delivered a masterclass for both traditional and modern (ai-based) entity seo and search visibility”

★★★★★
learn the how in machine learning

Machine Learning Tutorials

Straightforward machine learning tutorials and how-to guides, ideal for beginners. Learn how to implement an API, or train your own machine learning model from scratch, using popular tools and technologies. Each tutorial includes all the resources you need, plus step-by-step guidance.

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free code samples, sheets templates, and data visualisation designs

MLforSEO Resource Library

Kickstart machine learning implementation with our collection of resources and templates, featuring Google Sheets templates with AppScript, Looker Studio dashboard templates, guides, checklists, and a range of coding scripts and notebooks. Tailored for efficiency and effectiveness, these resources are designed with beginners in mind, ensuring you start your machine learning journey on the right foot.

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an A-to-z resource on ai/ml for marketers

MLforSEO Glossary

Our AI/ML for Marketing and SEO Terms Glossary aims to demystify terms that are used in the AI and machine learning space, that now largely intersects with SEO, organic search, and marketing.

AI Glossary

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Those that trusted us, loved the process

Join the ranks of forward-thinkers who’ve embarked on a transformative learning journey with us. Our ‘Wall of Love’ features heartfelt testimonials from our vibrant community, sharing their experiences of growth, innovation, and success. Discover why they loved the process — and why you will, too. Explore now to see the impact we’re making together.

Wall of Love
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